We Started Because Trading Felt Broken
Back in 2019, three former traders sat in a coffee shop in Bangkok discussing why so many capable people fail at trading. Not because they lack intelligence. Not because they don't understand markets. They fail because emotions hijack decision-making at the worst possible moments.
That conversation became Cognitive Prudence. We built our approach around one observation: you can teach someone every technical pattern in existence, but if they can't manage fear during a losing streak or greed during a winning one, none of it matters.
The Problem Nobody Was Talking About
Most trading courses focus on charts and indicators. They teach when to enter and exit positions. But here's what they skip: the moment when your carefully planned strategy falls apart because you're scared or overconfident.
We saw traders who understood market mechanics perfectly still blow up their accounts. The issue wasn't knowledge. It was psychological resilience. So we asked a different question: what if we taught emotion management first and trading strategy second?
That shift changed everything. Our students started reporting better results not because they found some secret indicator, but because they could actually stick to their plans when markets got chaotic.
How We Approach Trading Education
Behavioral Pattern Recognition
We teach traders to identify their own emotional triggers before those triggers cause losses. You'll learn your specific stress responses and build practical interventions that work when you're actually trading.
Decision Protocol Development
Every trader needs systems that function under pressure. We help you build personal protocols for common scenarios: losing streaks, unexpected wins, news events, and volatile market conditions.
Real-Time Simulation Training
Understanding concepts doesn't mean you can apply them when money is on the line. Our simulation exercises create realistic pressure situations so you can practice emotional regulation in safe conditions.
From Reactive Trader to Disciplined Decision-Maker
The Emotional Chaos Phase
Most traders start with decent technical knowledge but no emotional framework. They make impulsive decisions after losses, overtrade during winning streaks, and abandon strategies at the first sign of trouble. Sound familiar? This was every single person who's walked through our program.
The Awareness Building Stage
The first breakthrough happens when traders recognize their patterns. You start seeing how fear influences your exits or how overconfidence changes your position sizing. It's uncomfortable but necessary. We guide you through identifying specific emotional triggers and their trading consequences.
The Protocol Implementation Phase
Now you're building systems that work for your psychology. Not generic rules from a textbook, but personal protocols based on your specific weaknesses. You're testing these under simulated pressure and refining them based on actual results.
The Consistent Execution Stage
This is where trading transforms from an emotional roller coaster into a disciplined practice. You still feel fear and greed, but now you have reliable methods to manage them. Your decisions become more consistent, and your results reflect that consistency.
Who's Actually Teaching You
Linnea Bergström
Lead Trading Psychology Instructor
Former institutional trader who spent eight years at a Stockholm-based fund before moving to Thailand in 2018. Linnea specialized in behavioral finance research and now focuses exclusively on teaching emotional discipline to retail traders.
Petra Vos
Behavioral Finance Specialist
Cognitive psychologist who transitioned into trading education after researching decision-making under uncertainty. Petra develops our simulation exercises and helps traders build personalized emotional management systems.
Start Building Your Emotional Framework
Our next comprehensive program begins in September 2025. We work with small groups because this kind of training requires individual attention. If you're tired of watching emotions sabotage your trading decisions, let's talk about whether our approach fits your needs.
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